IABC Switzerland Blog

News and views from International Association of Business Communicators in Switzerland

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2011: First message from President, Swiss Chapter

Posted by iabcadmin on February 8, 2011

Welcome to 2011.

Following the December 2010 elections held at our guest speaker event, your new Swiss chapter Executive Board (EB) met to discuss plans for 2011 and deal with administrative issues.

Please email me if you would like a copy of the minutes from that meeting, which we hope will present you with a transparent and useful insight into how we will operate going forward.

We will continue to post updates on this blog. If you have some experience in this area and would like to help us keep the blog up to date, please contact us and we can elect you onto the EB should you wish.

February is a worldwide Member Month

During February, for new or lapsed members who join or re-join IABC, we’ll waive the application fee (US$40/CDN$43.20/AUS$46/€33.60 for faxed/mailed/phoned enrollments; US$30/CDN$32.40/AUS$34.50/€25.20 for Internet enrollments). Please remember: applications must be received at the San Francisco headquarters office during the month of February to qualify. This promotion does not affect renewing members, transitional members or students (who aren’t required to pay the application fee).

Six webinars free to members in 2011

You may have heard that IABC is responding to member research by offering members six free web seminars throughout 2011, the first of which took place on 19 January. Each session will be archived on the web site after it takes place, so that members can access them at their convenience. Bookmark this link in your Web-browser and learn more about upcoming sessions.

Europe’s leading conference on corporate communication from the International Association of Business Communicators (IABC) is being held on the 7th and 8th April in Turin, Italy. For more information and to book: http://europe.iabc.com

Wishing you a year of great communication!

Andrew Morrison ABC
President, Swiss chapter

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New website for IABC Europe

Posted by iabcadmin on February 4, 2009

IABC Europe and Middle East region has launched its new website at http://europe.iabc.com/

Take a look for events, links, member profiles, membership information, resources and more.

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NEXT EVENT: Branding crunch – keeping your brand alive in a recession

Posted by iabcadmin on February 4, 2009

 

iabc-branding2 

 How can you keep your brand alive in the current economic climate? Come along for some  networking over a drink, followed by a seminar with

Ago Cluytens
Global Head of Marketing, Private Banking, ING Bank

Wednesday, March 18, 2009
Networking starts 18.30, seminar starts 19.15, close 21.00
Hotel Bristol, 10, rue du Mont-Blanc, 1201 Geneva
Members CHF 20, non-members CHF 30
To register or for more information email Marcus Ferrar, President, IABC Switzerland
marcus at ferrar dot ch.

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Written communication: cost or asset? Networking and seminar – January 29, 2009

Posted by iabcadmin on December 9, 2008

Come and join us for the first IABC networking and seminar event of 2009 -Thursday, January 29

sarah-image1

 

        WRITTEN COMMUNICATION: Million dollar cost or strategic asset?
        with SARAH CLARK, Consultant & Trainer, Clear thinking – Clear communication

How often have you received an e-mail, re-read it and still been unsure what you are supposed to do in response? Or puzzled over a “proposal” to work out what exactly is being proposed? Have you ever been irritated by the tone of an official letter? Or ploughed through a turgid report to end up wondering “So what?”

Sarah will focus on the writing that most of us — and millions of others in the private and public sectors — need to do as part of our day-to-day work. Countless e-mails, reports, presentations, proposals, memos and letters are written daily to communicate internally, with colleagues and senior management, and externally, with clients, suppliers and the general public.

But many of these confuse, bore or irritate their readers and fail to achieve their purpose. Time and money are wasted. Does it really matter? And whose problem is it anyway? Sarah will explore what goes wrong, what can be done to help and the practical management challenges of realizing employees’ potential as communicators.

Thursday, January 29, 2009

IABC Switzerland AGM 18.00-18.30 (IABC members only)
Networking and seminar 18.30-21.00 (all welcome)

Hotel Bristol, 10, rue du Mont-Blanc, 1201 Geneva

Members CHF 25, non-members CHF 35

To register or for more information:
email Marcus Ferrar, President, IABC Switzerland marcus at ferrar.ch.

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Networking and seminar in Zurich

Posted by iabcadmin on December 6, 2008

Networking and Global Brand presentation at Zurich Financial: December 10

RSVP to Meryl David by 9 December!

On December 10, Zurich Financial Services will host a session titled “Connecting with customers – employee engagement in driving transformational change” presented by Deborah Hudson, Head of Internal Communications, Katherine Tersago, Head of Online Marketing, and Christian Aepli, Head of Advertising Media.

You will learn about Zurich’s recently launched global brand campaign and the integrated communication program to support it.

Venue: Zurich Financial Services Corporate Center Mythenquai 2, Zurich (nearest railway station Bahnhof Enge, nearest tram stop Rentenanstalt)

Time: 16:30 for networking and a 17:00 start for the presentation.

IMPORTANT – RSVP as above.

CHF 25 for IABC members, CHF 45 for non-members. Pay at the door.

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Tips and tricks for proving the value of communication

Posted by iabcadmin on September 30, 2008

IABC Switzerland recently hosted a seminar led by Angela Sinickas, well known expert on communication ROI. Some 20 people attended the event in Geneva.

Angela gave several examples of how communication can impact the bottom line, and demonstrated through case studies and worksheets how behaviour change can be used to calculate the financial value of communication.

Download Angela’s presentation –

Communication ROI presentation by Angela Sinickas, Geneva

For more information on Angela’s work, see the website www.sinicom.com.

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NEXT EVENT – IABC seminar with Angela Sinickas

Posted by iabcadmin on September 11, 2008

    How do you measure the ROI of communication?

 

Join IABC Switzerland for a seminar led by Angela Sinickas, leading expert on communication measurement.

Wednesday 17 September

Hotel Epsom, 18 rue de Richemont, Geneva 1202

Drinks and networking start at 18.30, seminar starts 19.15

Members CHF 25, non-members CHF 35

For more information contact me or email marcus at ferrar dot ch.

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NEXT EVENT – Year-end networking

Posted by iabcadmin on November 12, 2007

iabc-networking.jpg

Come and join the IABC Switzerland Chapter for drinks and networking at the Leopard Bar of the Hotel d’Angleterre in Geneva from 1830 on Monday 26 November 2007.

Take a break from your busy schedule to meet colleagues and associates and get to know new faces. There is no entrance fee, but everybody pays for their own drinks.

Look forward to seeing you! RSVP to marcus@ferrar.ch

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NEXT EVENT – Personal Branding

Posted by iabcadmin on October 11, 2007

ENHANCE YOUR PERSONAL BRAND IABC WORKSHOP, HOTEL BRISTOL GENEVA,

MONDAY 22 OCTOBER, 1830

See the Upcoming Events page https://iabcswitzerland.wordpress.com/upcoming-events/

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BOYCOTTS: dealing with them … and avoiding them

Posted by iabcadmin on September 16, 2007

Nearly 100 communcations professionals gathered in Geneva for a forum on the impact of consumer boycotts, how to communicate during a boycott, and how to prevent one. The forum, organized by the MScom Executive Master of Science in Communications Management at the University of Lugano and a number of partners, provided a lively and informative evening. Read the event report, view the video and see the photos https://iabcswitzerland.wordpress.com/features/

Thanks to Nina Volles for the report.

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