IABC Switzerland Blog

News and views from International Association of Business Communicators in Switzerland

Archive for June, 2007

NEWS: M&A event creates a buzz

Posted by iabcadmin on June 27, 2007

The Swiss IABC chapter held its third networking and professional development evening in Geneva on June 25, generating positive feedback about the value of such events for communicators.

The evening began with an hour’s networking over drinks. Djan Yagtug then give an inspirational talk on the challenges of mergers and acquisitions for communicators, in particular when the outcome is that one’s own job disappears. Djan was until recently Head of Communications at pharmaceutical company Serono, which was taken over by Merck.

Djan talked about how to spot when an M&A is imminent for your company, how to deal with the inevitable long period of instability, and how to cope with the outcome. He also touched on the satisfactions of being in a senior communications role at a challenging time. Djan is now going on to set up his own company, Red Bench. The audience, which included IABC members and non-members, participated in the discussion through questions and offering their own experiences.

The Swiss chapter is now working on a programme of events for the autumn and welcomes suggestions.  Post a comment here or email marcus at ferrar dot ch or lizwilson at imcp dot ch.

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FEATURE: Connecting across Europe and the Middle East and thoughts on strategic planning

Posted by Kristen Sukalac on June 6, 2007

Tonight I’m off to Slovenia for IABC’s annual European Leadership Institute.  At sixty euros, this is one of the best deals possible for networking with top communicators from across our region …

read Kristen Sukalac on the many good reasons for attending IABC’s European Leadership Institute …

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NEW EVENT: How do you handle an M & A?

Posted by iabcadmin on June 1, 2007



Mergers & Acquisitions are hot news. Every day there is another. How does a business communicator working for one of the companies involved tackle the challenge of communicating the deal? And how do you handle it if your own job gets “merged” out? How robust is the corporate market for communicators, and what are the pros and cons of going independent?

SPEAKER: Djan Yagtug, former Head of Corporate Communications for Serono, now Merck-Serono. Djan is today Managing Partner of Red Bench, specializing in people development, communications and issues management.

M & As may be coming your way. Learn from Djan how you deal with them.

Monday 25 June, 18.30 to 21.00 , Hotel Bristol, 10, rue du Mont-Blanc, 1201 Geneva.

Drinks and networking 18.30: Presentation 19.15. Fee payable at door: CHF 25 for IABC members, CHF 35 for non-members.

For more information: email marcus@ferrar.ch. It would be helpful if you RSVP, but if you’re too busy, just come anyway! Looking forward to seeing you there!Marcus Ferrar, IABC co-President, Switzerland

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